How to involve guests
In order to be successful, it is important that your plastic waste reduction strategy is perceived and supported by your guests. If communicated well guests will not only support your commitment it can also help to improve your environmental image and have a competitive advantage.
Tips for communication to guests
COMMUNICATE POSITIVELY
Always communicate in a positive way. Highlighting the results or implemented measures will create a positive feeling and encourage guests to contribute.
NO EDUCATION
Don’t be didactic or educational, guests don’t like to be treated like school kids. But explain why their contribution is important for the success of your programme.
COMMUNICATE HONESTLY
t is okay not to be perfect from the beginning, guests will understand if you communicate the reasons and possible barriers honestly.
COMMUNICATE EASY TO UNDERSTAND
Make the communication simple and fun so that it is appealing to read and easy to understand.
Make you inform your guests on the WHY and HOW. Communicate your objectives and actions and show them how they can contribute. You can also provide general tips on responsible behaviour in terms of plastic waste.
